I recently became aware that promoting your web site in Search Engines can instantly be double within Google! That's right, you can instantly promote your site 2 times at once!
So how do you Market Your Site twice?
Simple...
Most of us typically promote www.yoursite.com. But what you need to realize is that most sites can be found on search engines simply by entering... http://yoursite.com - without the www.
Try it for a second, lets go to google and type in your url with the www. and then without the www.
The same will apply for sub-domains as well. A sub-domain is a section of your site dedicated to something you create but instead of residing within your normal directory, it resides within it's own directory,like I've illustrated below...
Normal:
www.yoursite.com
Sub-Domain:
www.sub-domain.yoursite.com
And with that again, you can promote your sub-domain twice in Search Engines like so...